Welcome to the Heart of Arkansas – the Natural State's hub for business, tourism and events, and the pulse for great things Central Arkansas has to offer. The five-county Metroplex is one of the top destinations for meetings, conventions and conferences in the United States, offering a wide array of facilities and services to accommodate meetings of any size.

Represented by Pulaski, Prairie, Saline, Faulkner, and Lonoke counties, the central location encompasses 600,000 people, and boasts exciting cities, historic landmarks, cutting-edge facilities and miles and miles of natural beauty. Although Little Rock, North Little Rock and Conway are the most well-known areas in the region, the outlying cities of Benton, Bryant, Cabot, and Jacksonville are just a few providing added charm and culture to the Metroplex.

With its cosmopolitan mix of sports and entertainment venues, diverse arts, culture and shopping districts, and quality options for dining and lodging, Central Arkansas offers big-city accommodations with small-town ease.

We welcome you to experience, explore and discover how the Heart of Arkansas will awaken your senses like nowhere else. Let us help you plan your next meeting with a complete directory of services, accommodations and hotels, meeting and event venues.  

* This website paid for with a combination of state & regional association funds.